Packaging Design
Visual Identity
Print & Stationery
PPBAG is a floristry studio that delivers bouquets in boxes and sends market flowers home in paper bags. We gave it a quiet, sand-toned packaging set: a widely spaced wordmark on every bag and one round seal that closes the tissue inside each mailer.
The Challenge
Most PPBAG orders are gifts, yet the first thing a recipient saw was a brown box with a courier label. The brand only appeared on a card tucked inside.
The Solution
We kept the outside calm and put the moment inside: an olive mailer lined with tissue and closed by a single monogram seal. The bags carry the wordmark low and wide, so it reads from across a market stall.
Everything is printed in one warm grey on natural stock, which keeps short runs affordable and lets the flowers supply the colour.
Key Highlights
Mailer, tissue, seal and bag in one system
One ink colour on natural stock
A monogram seal that closes every delivery
